政策支持力度不断加强，职业教育蓄势待发

2022-04-21 管理员

style="margin: 0px; padding: 0px; color: rgb(51, 51, 51); font-size: 17px; text-align: justify; white-space: normal; font-family: Optima-Regular, PingFangTC-light; line-height: 1.75em; letter-spacing: 1.5px;">
data-role="paragraph" style="margin: 0px; padding: 0px; color: rgb(51, 51, 51); font-family: mp-quote, -apple-system-font, BlinkMacSystemFont, "Helvetica Neue", "PingFang SC", "Hiragino Sans GB", "Microsoft YaHei UI", "Microsoft YaHei", Arial, sans-serif; font-size: 17px; text-align: justify; white-space: normal;"> data-tools="135编辑器" data-id="87856" style="margin: 0px; padding: 0px;"> style="margin: 1em 0px; padding: 0px; font-size: 14px; line-height: 20px; text-align: left; clear: both;"> data-bgless="lighten" data-brushtype="text" data-bglessp="20%" style="margin: 0px; padding: 5px 10px; display: inline-block; color: rgb(254, 254, 254); font-weight: bold; border-top-right-radius: 3px; border-bottom-right-radius: 3px; background-color: rgb(192, 0, 0); box-sizing: border-box;">政策支持职业教育 style="margin: 0px; padding: 0px; font-family: Optima-Regular, PingFangTC-light;">2019年是支持职业教育强音。高等教育的扩招带来的是高等教育“大众化”的结果，具备特定职业技能的人才反而在求人倍率上有所上升。
style="margin: 0px; padding: 0px; color: rgb(51, 51, 51); font-size: 17px; text-align: justify; white-space: normal; font-family: Optima-Regular, PingFangTC-light; letter-spacing: 1.5px; line-height: 1.75em;"> data-tools="135编辑器" data-id="92737" style="margin: 0px; padding: 0px; color: rgb(51, 51, 51); font-family: mp-quote, -apple-system-font, BlinkMacSystemFont, "Helvetica Neue", "PingFang SC", "Hiragino Sans GB", "Microsoft YaHei UI", "Microsoft YaHei", Arial, sans-serif; font-size: 17px; text-align: justify; white-space: normal;"> data-width="100%" style="margin: 0px; padding: 0px; width: 574px;"> data-width="100%" style="margin: 0px; padding: 0px; width: 574px; border-left: 2px dashed rgb(83, 74, 71); background: rgb(245, 245, 245); box-sizing: border-box;"> style="margin: 0px; padding: 0.5em; font-size: 14px; letter-spacing: 1.5px; line-height: 1.75em; color: rgb(62, 62, 62); box-sizing: border-box;">2019年1月24日，国务院印发《国家职业教育改革实施方案》，明确职业教育与普通教育是两种不同教育类型，具有同等重要地位。 style="margin: -20px 0px 0px; padding: 0px; display: flex; justify-content: flex-end;"> style="margin: 0px; padding: 0px; width: 0px; height: 20px; border-bottom: 20px solid rgb(255, 255, 255); border-left: 20px solid transparent; overflow: hidden; box-sizing: border-box;">
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2月13日，国务院发布《关于印发国家职业教育改革实施方案的通知》提出，职业教育改革总体目标为：经过5—10年左右时间，职业教育基本完成由政府举办为主向政府统筹管理、社会多元办学的格局转变，由追求规模扩张向提高质量转变，由参照普通教育办学模式向企业社会参与、专业特色鲜明的类型教育转变。

《2019政府工作报告》中关于职业教育部分实施细则，释放出职业教育将迎来新的“黄金时代”：

data-tools="135编辑器" data-id="96466" style="margin: 0px; padding: 0px; color: rgb(51, 51, 51); font-family: mp-quote, -apple-system-font, BlinkMacSystemFont, "Helvetica Neue", "PingFang SC", "Hiragino Sans GB", "Microsoft YaHei UI", "Microsoft YaHei", Arial, sans-serif; font-size: 17px; text-align: justify; white-space: normal;"> style="margin: 0px auto 10px; padding: 0px;"> style="margin: 0px; padding: 0px; display: flex; justify-content: center; align-items: center;"> style="margin: 0px; padding: 0px; width: 25px;"> style="margin: 15px 0px 0px -1px; padding: 0px; text-align: left;"> data-brushtype="text" style="margin: 0px; padding: 4px 2em; display: inline-block; background: rgb(192, 0, 0); color: rgb(255, 255, 255); border-width: 1px; border-style: solid; border-color: rgb(51, 51, 51); font-weight: bold; font-size: 18px; box-sizing: border-box;">部分细则 style="margin: 0px; padding: 0px; flex: 1 1 0%; background-image: initial; background-position: initial; background-size: initial; background-repeat: initial; background-attachment: initial; background-origin: initial; background-clip: initial; height: 0px; overflow: hidden;">
style="margin: 0px 10px 0px 0px; padding: 0px; width: 2.5em; transform: rotate(0deg);"> style="margin: -15px 0px 0px; padding: 0px; border-width: 1px; border-style: solid; border-color: rgb(51, 51, 51); box-sizing: border-box;"> style="margin: 0px; padding: 0px; background-image: initial; background-position: initial; background-size: initial; background-repeat: initial; background-attachment: initial; background-origin: initial; background-clip: initial;"> data-autoskip="1" style="margin: 0px; padding: 2em 1em 1em; font-size: 14px; letter-spacing: 1.5px; line-height: 1.75em; box-sizing: border-box;"> style="margin: 0px; padding: 0px; background-color: rgb(254, 254, 254); font-family: Optima-Regular, PingFangTC-light;">1、实施职业技能提升行动，从失业保险基金结余中拿出1000亿元，用于1500万人次以上的职工技能提升和转岗就业培训。 style="margin: 0px; padding: 0px; background-color: rgb(254, 254, 254); font-size: 17px; line-height: 1.75em; font-family: Optima-Regular, PingFangTC-light;">
style="margin: 0px; padding: 0px; font-size: 17px; line-height: 1.75em; font-family: Optima-Regular, PingFangTC-light;">2、改善完善高职院校考试招生办法，鼓励更多应届高中毕业生和退役军人、下岗职工、农民工等报考，今年大规模扩招100万人。 style="margin: 0px; padding: 0px; background-color: rgb(254, 254, 254); font-size: 17px; line-height: 1.75em; font-family: Optima-Regular, PingFangTC-light;">
style="margin: 0px; padding: 0px; background-color: rgb(254, 254, 254); font-size: 17px; line-height: 1.75em; font-family: Optima-Regular, PingFangTC-light;">3、扩大高职院校教学金覆盖面、提高补助标准，加快学历证书和职业技能等级证书互通衔接。 style="margin: 0px; padding: 0px; background-color: rgb(254, 254, 254); font-size: 17px; line-height: 1.75em; font-family: Optima-Regular, PingFangTC-light;">
style="margin: 0px; padding: 0px; background-color: rgb(254, 254, 254); font-size: 17px; line-height: 1.75em; font-family: Optima-Regular, PingFangTC-light;">4、支持企业和社会力量兴办职业教育。 style="margin: 0px; padding: 0px; color: rgb(51, 51, 51); font-size: 17px; text-align: justify; white-space: normal; font-family: Optima-Regular, PingFangTC-light; letter-spacing: 1.5px; line-height: 1.75em;">
style="margin: 0px; padding: 0px; color: rgb(51, 51, 51); font-size: 17px; text-align: justify; white-space: normal; font-family: Optima-Regular, PingFangTC-light; letter-spacing: 1.5px; line-height: 1.75em;"> data-tools="135编辑器" data-id="88357" style="margin: 0px; padding: 0px; color: rgb(51, 51, 51); font-family: mp-quote, -apple-system-font, BlinkMacSystemFont, "Helvetica Neue", "PingFang SC", "Hiragino Sans GB", "Microsoft YaHei UI", "Microsoft YaHei", Arial, sans-serif; font-size: 17px; text-align: justify; white-space: normal;"> style="margin: 0px auto; padding: 0px; width: 120px;"> data-role="paragraph" style="margin: 0px; padding: 0px; color: rgb(51, 51, 51); font-family: mp-quote, -apple-system-font, BlinkMacSystemFont, "Helvetica Neue", "PingFang SC", "Hiragino Sans GB", "Microsoft YaHei UI", "Microsoft YaHei", Arial, sans-serif; font-size: 17px; text-align: justify; white-space: normal;">

style="margin: 0px; padding: 0px; font-family: Optima-Regular, PingFangTC-light; letter-spacing: 1.5px; line-height: 1.75em;">政策的放开极大地扩展了企业和资本参与职业教育的空间，并为不论是民办院校还是各细分领域的培训机构带来了更大的机遇，面向在职人员为主的自考培训自然也是其中之一。 style="margin: 0px; padding: 0px; color: rgb(51, 51, 51); font-family: mp-quote, -apple-system-font, BlinkMacSystemFont, "Helvetica Neue", "PingFang SC", "Hiragino Sans GB", "Microsoft YaHei UI", "Microsoft YaHei", Arial, sans-serif; font-size: 17px; text-align: justify; white-space: normal;">
style="margin: 0px; padding: 0px; color: rgb(51, 51, 51); font-size: 17px; text-align: justify; white-space: normal; font-family: Optima-Regular, PingFangTC-light; letter-spacing: 1.5px; line-height: 1.75em;"> style="margin: 0px; padding: 0px; color: rgb(51, 51, 51); font-size: 17px; text-align: justify; white-space: normal; font-family: Optima-Regular, PingFangTC-light; letter-spacing: 1.5px; line-height: 1.75em;">专注成人在线教育技术服务商的科汛网校就是抓住了互联网发展的契机，利用多年在线教育平台技术，帮助很多教育企业机构由线下培训转型为互联网教育并取得飞速发展的。 style="margin: 0px; padding: 0px; color: rgb(51, 51, 51); font-size: 17px; text-align: justify; white-space: normal; font-family: Optima-Regular, PingFangTC-light; letter-spacing: 1.5px; line-height: 1.75em;">
data-tools="135编辑器" data-id="87856" style="margin: 0px; padding: 0px; color: rgb(51, 51, 51); font-family: mp-quote, -apple-system-font, BlinkMacSystemFont, "Helvetica Neue", "PingFang SC", "Hiragino Sans GB", "Microsoft YaHei UI", "Microsoft YaHei", Arial, sans-serif; font-size: 17px; text-align: justify; white-space: normal;"> style="margin: 1em 0px; padding: 0px; font-size: 14px; line-height: 20px; text-align: left; clear: both;"> data-bgless="lighten" data-brushtype="text" data-bglessp="20%" style="margin: 0px; padding: 5px 10px; display: inline-block; color: rgb(254, 254, 254); font-weight: bold; border-top-right-radius: 3px; border-bottom-right-radius: 3px; background-color: rgb(192, 0, 0); box-sizing: border-box;">被在线教育促进的自考培训市场 style="margin: 0px; padding: 0px; color: rgb(51, 51, 51); font-size: 17px; text-align: justify; white-space: normal; font-family: Optima-Regular, PingFangTC-light; letter-spacing: 1.5px; line-height: 1.75em;">与许多教育细分领域一样，自考培训市场具有同样特点，市场集中度低，目前行业头部玩家的全年流水仅占行业整体的5%左右，三四线及以下的市场还处于蓝海状态，具有很大的市场拓展空间。 style="margin: 0px; padding: 0px; color: rgb(51, 51, 51); font-size: 17px; text-align: justify; white-space: normal; font-family: Optima-Regular, PingFangTC-light; letter-spacing: 1.5px; line-height: 1.75em;">
style="margin: 0px; padding: 0px; color: rgb(51, 51, 51); font-size: 17px; text-align: justify; white-space: normal; font-family: Optima-Regular, PingFangTC-light; letter-spacing: 1.5px; line-height: 1.75em;">同时，在线教育的崛起也正在促进这一行业的发展。随着教学方式在线化和学员付费意愿的增强，相当一部分成人在线教育公司在2018-2019年获得快速发展。 style="margin: 0px; padding: 0px; color: rgb(51, 51, 51); font-size: 17px; text-align: justify; white-space: normal; font-family: Optima-Regular, PingFangTC-light; letter-spacing: 1.5px; line-height: 1.75em;"> data-tools="135编辑器" data-id="92737" style="margin: 0px; padding: 0px; color: rgb(51, 51, 51); font-family: mp-quote, -apple-system-font, BlinkMacSystemFont, "Helvetica Neue", "PingFang SC", "Hiragino Sans GB", "Microsoft YaHei UI", "Microsoft YaHei", Arial, sans-serif; font-size: 17px; text-align: justify; white-space: normal;"> data-width="100%" style="margin: 0px; padding: 0px; width: 574px;"> data-width="100%" style="margin: 0px; padding: 0px; width: 574px; border-left: 2px dashed rgb(83, 74, 71); background: rgb(245, 245, 245); box-sizing: border-box;"> style="margin: 0px; padding: 0.5em; font-size: 14px; letter-spacing: 1.5px; line-height: 1.75em; color: rgb(62, 62, 62); box-sizing: border-box;">相较传统线下培训，在线教育一方面能够触达更多用户群体，从一二线城市，下沉至三四线城市；另一方面，相较线下培训，在线课程的客单价较低。与此同时，在线课程的便捷性，也可方便成人学习者时间上的选择。 data-role="paragraph" style="margin: 0px; padding: 0px; color: rgb(51, 51, 51); font-family: mp-quote, -apple-system-font, BlinkMacSystemFont, "Helvetica Neue", "PingFang SC", "Hiragino Sans GB", "Microsoft YaHei UI", "Microsoft YaHei", Arial, sans-serif; font-size: 17px; text-align: justify; white-space: normal;">

数据也证明了这一趋势。根据艾瑞咨询报告，预计在2022年，在线自考培训占自考培训的渗透率将由2017年的9.7%上升为2022年的56.5%，自考培训的线上化趋势愈发明显。

style="margin: 0px; padding: 0px; color: rgb(51, 51, 51); font-size: 17px; text-align: justify; white-space: normal; font-family: Optima-Regular, PingFangTC-light; letter-spacing: 1.5px; line-height: 1.75em;">
data-tools="135编辑器" data-id="93539" style="margin: 0px; padding: 0px; color: rgb(51, 51, 51); font-family: mp-quote, -apple-system-font, BlinkMacSystemFont, "Helvetica Neue", "PingFang SC", "Hiragino Sans GB", "Microsoft YaHei UI", "Microsoft YaHei", Arial, sans-serif; font-size: 17px; text-align: justify; white-space: normal;"> style="margin: 20px 0px; padding: 0px; text-align: center; box-sizing: border-box;"> data-width="98%" style="margin: 0px; padding: 10px 15px 15px; display: inline-block; width: 562.516px; vertical-align: top; border-color: rgb(192, 0, 0); border-width: 1px; border-radius: 0px; border-style: solid; box-sizing: border-box;"> style="margin: -25px 0px 20px; padding: 0px; text-align: right; box-sizing: border-box; transform: translate3d(16px, 0px, 0px);"> data-width="40%" style="margin: 0px; padding: 0px 0px 0px 10px; display: inline-block; width: 212.203px; vertical-align: top; background-color: rgb(255, 255, 255); box-sizing: border-box;"> style="margin: 0px; padding: 0px; text-align: left; box-sizing: border-box;"> style="margin: 0px; padding: 0px; max-width: 100%; vertical-align: middle; display: inline-block;"> style="margin: 0px; padding: 0px; width: 10px; height: 10px; background: black;">
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有些教育机构比较早完成了线上转型，并且细分市场明确，学员所有学习行为都发生在线上，提供了大量、丰富、结构化数据，让教育机构得以在数字化、智能化教学的道路上快速迭代。借助科技赋能教育的便捷，提升学员学习效率。

style="margin: 20px 0px -25px; padding: 0px; text-align: left; box-sizing: border-box; transform: translate3d(-16px, 0px, 0px);"> data-width="40%" style="margin: 0px; padding: 0px 10px 0px 0px; display: inline-block; width: 212.203px; vertical-align: top; background-color: rgb(255, 255, 255); box-sizing: border-box;"> style="margin: 0px; padding: 0px; text-align: right; box-sizing: border-box;"> style="margin: 0px; padding: 0px; max-width: 100%; vertical-align: middle; display: inline-block; box-sizing: border-box;"> style="margin: 0px; padding: 0px; width: 10px; height: 10px; background: black;">
data-role="paragraph" style="margin: 0px; padding: 0px; color: rgb(51, 51, 51); font-family: mp-quote, -apple-system-font, BlinkMacSystemFont, "Helvetica Neue", "PingFang SC", "Hiragino Sans GB", "Microsoft YaHei UI", "Microsoft YaHei", Arial, sans-serif; font-size: 17px; text-align: justify; white-space: normal;"> style="margin: 0px; padding: 0px; font-family: Optima-Regular, PingFangTC-light; letter-spacing: 1.5px; line-height: 1.75em;">相较其他年龄段学员，成人学员对培训课程的结果更为在意，其对教育服务的要求也更高。 style="margin: 0px; padding: 0px; font-family: Optima-Regular, PingFangTC-light; letter-spacing: 1.5px; line-height: 1.75em;">
style="margin: 0px; padding: 0px; font-family: Optima-Regular, PingFangTC-light; letter-spacing: 1.5px; line-height: 1.75em;">但另一方面，成人学习存在“时间少、碎片化、难坚持”等问题，并且在时间上难以像K12年龄段那样固定，学习更加碎片化。 style="margin: 0px; padding: 0px; font-family: Optima-Regular, PingFangTC-light; letter-spacing: 1.5px; line-height: 1.75em;">
style="margin: 0px; padding: 0px; font-family: Optima-Regular, PingFangTC-light; letter-spacing: 1.5px; line-height: 1.75em;">尽管在线课程可以覆盖更多用户，但如何帮助成人学员达成学习效果才是关键。
style="margin: 0px; padding: 0px; color: rgb(51, 51, 51); font-size: 17px; text-align: justify; white-space: normal; font-family: Optima-Regular, PingFangTC-light; letter-spacing: 1.5px; line-height: 1.75em;"> data-tools="135编辑器" data-id="87856" style="margin: 0px; padding: 0px; color: rgb(51, 51, 51); font-family: mp-quote, -apple-system-font, BlinkMacSystemFont, "Helvetica Neue", "PingFang SC", "Hiragino Sans GB", "Microsoft YaHei UI", "Microsoft YaHei", Arial, sans-serif; font-size: 17px; text-align: justify; white-space: normal;"> style="margin: 1em 0px; padding: 0px; font-size: 14px; line-height: 20px; text-align: left; clear: both;"> data-bgless="lighten" data-brushtype="text" data-bglessp="20%" style="margin: 0px; padding: 5px 10px; display: inline-block; color: rgb(254, 254, 254); font-weight: bold; border-top-right-radius: 3px; border-bottom-right-radius: 3px; background-color: rgb(192, 0, 0); box-sizing: border-box;">科技赋能在线教育 style="margin: 0px; padding: 0px; color: rgb(51, 51, 51); font-size: 17px; text-align: justify; white-space: normal; font-family: Optima-Regular, PingFangTC-light; letter-spacing: 1.5px; line-height: 1.75em;">这时候在线教育工具的学习平台通过制作方式来设置学科计划、学习清单、进度报告，打造及时反馈的闭环，实现定向学习。 style="margin: 0px; padding: 0px; color: rgb(51, 51, 51); font-size: 17px; text-align: justify; white-space: normal; font-family: Optima-Regular, PingFangTC-light; letter-spacing: 1.5px; line-height: 1.75em;"> style="margin: 0px; padding: 0px; color: rgb(51, 51, 51); font-size: 17px; text-align: justify; white-space: normal; font-family: Optima-Regular, PingFangTC-light; letter-spacing: 1.5px; line-height: 1.75em;">科汛网校网校平台通过帮助教育机构构建了如下体系： style="margin: 0px; padding: 0px; color: rgb(51, 51, 51); font-size: 17px; text-align: justify; white-space: normal; font-family: Optima-Regular, PingFangTC-light; letter-spacing: 1.5px; line-height: 1.75em;">
data-tools="135编辑器" data-id="96466" style="margin: 0px; padding: 0px; color: rgb(51, 51, 51); font-family: mp-quote, -apple-system-font, BlinkMacSystemFont, "Helvetica Neue", "PingFang SC", "Hiragino Sans GB", "Microsoft YaHei UI", "Microsoft YaHei", Arial, sans-serif; font-size: 17px; text-align: justify; white-space: normal;"> style="margin: 0px auto 10px; padding: 0px;"> style="margin: 0px; padding: 0px; display: flex; justify-content: center; align-items: center;"> style="margin: 0px; padding: 0px; width: 25px;"> style="margin: 15px 0px 0px -1px; padding: 0px; text-align: left;"> data-brushtype="text" style="margin: 0px; padding: 4px 2em; display: inline-block; background: rgb(192, 0, 0); color: rgb(255, 255, 255); border-width: 1px; border-style: solid; border-color: rgb(51, 51, 51); font-weight: bold; font-size: 18px; box-sizing: border-box;">构建体系 style="margin: 0px; padding: 0px; flex: 1 1 0%; background-image: initial; background-position: initial; background-size: initial; background-repeat: initial; background-attachment: initial; background-origin: initial; background-clip: initial; height: 0px; overflow: hidden;">
style="margin: 0px 10px 0px 0px; padding: 0px; width: 2.5em; transform: rotate(0deg);"> style="margin: -15px 0px 0px; padding: 0px; border-width: 1px; border-style: solid; border-color: rgb(51, 51, 51); box-sizing: border-box;"> style="margin: 0px; padding: 0px; background: rgb(254, 254, 254);"> data-autoskip="1" style="margin: 0px; padding: 2em 1em 1em; font-size: 14px; letter-spacing: 1.5px; line-height: 1.75em; box-sizing: border-box;"> style="margin: 0px; padding: 0px; font-family: Optima-Regular, PingFangTC-light; line-height: 1.75em;">建立考试的大数据库，实现对知识点、题型和考点分值分布的分析或预测； style="margin: 0px; padding: 0px; font-family: Optima-Regular, PingFangTC-light; line-height: 1.75em;">
style="margin: 0px; padding: 0px; font-family: Optima-Regular, PingFangTC-light; line-height: 1.75em;">根据自适应学习系统，基于人的差异，提供不同的预测模型，实现精准分析； style="margin: 0px; padding: 0px; font-family: Optima-Regular, PingFangTC-light; line-height: 1.75em;">
style="margin: 0px; padding: 0px; font-family: Optima-Regular, PingFangTC-light; line-height: 1.75em;">基于知识图谱关联性，优化不同学员的推荐内容适配度； style="margin: 0px; padding: 0px; font-family: Optima-Regular, PingFangTC-light; line-height: 1.75em;">
style="margin: 0px; padding: 0px; font-family: Optima-Regular, PingFangTC-light; line-height: 1.75em;">基于智能识别切割知识点，让学员充分利用碎片化时间。 data-role="paragraph" style="margin: 0px; padding: 0px; color: rgb(51, 51, 51); font-family: mp-quote, -apple-system-font, BlinkMacSystemFont, "Helvetica Neue", "PingFang SC", "Hiragino Sans GB", "Microsoft YaHei UI", "Microsoft YaHei", Arial, sans-serif; font-size: 17px; text-align: justify; white-space: normal;">

style="margin: 0px; padding: 0px; font-family: Optima-Regular, PingFangTC-light; letter-spacing: 1.5px; line-height: 1.75em;">与此同时，科汛网校网校提供强大管理系统，协助机构通过扩大题库储备、搭建了线上社区，供学员们相互交流。有效助力教育企业机构高效完成教务管理、学员管理、学员引流至沉淀。
style="margin: 0px; padding: 0px; font-family: Optima-Regular, PingFangTC-light; letter-spacing: 1.5px; line-height: 1.75em;">
style="margin: 0px; padding: 0px; color: rgb(51, 51, 51); font-size: 17px; text-align: justify; white-space: normal; font-family: Optima-Regular, PingFangTC-light; letter-spacing: 1.5px; line-height: 1.75em;">利用工具赋能在线教育，未来职业在线教育的发展值得期待。